The Whizbang Weekly

  • Why Customer Success Management is Essential in a Recession

    In an uncertain economy where customer experience is declining, Customer Success Management (CSM) emerges as vital for retaining and growing customer bases. Organizations prioritizing CSM can transform challenges into growth opportunities. Strategies focus on robust customer health monitoring, efficient resource allocation, and emphasizing value to enhance retention and build resilience during downturns.

    Campbell Robertson

  • Customer Success Strategies: Embracing AI for Growth

    In 2025, Customer Success Management is transforming into a strategic growth driver through AI and emerging technologies. This evolution enhances predictive insights, personalized customer journeys, and efficient onboarding. With the CSM market projected to grow significantly, organizations must integrate AI tools and prioritize collaboration among teams to maximize customer engagement and satisfaction.

    Campbell Robertson

  • Transform Your CSM with Predictive AI Tools

    In the bustling world of business today, have you ever wondered what truly sets the leaders apart from the rest? It’s not just about innovative products or catchy marketing campaigns. It’s about leveraging cutting-edge technology to enhance the customer experience. At the forefront of this technological wave is Generative AI, a powerful tool that’s transforming…

    Campbell Robertson

  • AI’s Bottom Line: Decoding the Cost-Benefit Matrix of Gen AI

    As generative AI technologies continue to potentially reshape industries, technical executives face the daunting task of harnessing their potential while mitigating risks. The key to success lies in developing a comprehensive business plan that accurately measures the impact of these technologies on your organization. Over the years I have helped many customers assess the tangible…

    Campbell Robertson

  • AI FOMO Keeping You Up At Night?

    Don’t Panic: Focus on Fundamentals As artificial intelligence continues its meteoric rise, many executives are experiencing a palpable fear of missing out (FOMO) on this transformative technology. Headlines tout AI’s potential to revolutionize industries, and competitors seem to be racing ahead with ambitious AI initiatives. However, succumbing to FOMO-driven decision making can lead to costly…

    Campbell Robertson

  • Evaluating AI Vendors: A Strategic Guide Part 1

    This will be a two part post. Part 1 or 2. As artificial intelligence continues to revolutionize industries, technical executives face the daunting task of selecting the right AI vendors amidst a sea of hype and noise. The key to success lies in focusing on vendors that truly enable AI operationalization at scale, bridging the…

    Campbell Robertson

  • From Hype to Reality: Strategic AI Adoption in 2025

    Seeing Through the AI Hype: A Roadmap for Success in 2025 As we step into 2025, the fervour surrounding AI agents and generative AI has reached unprecedented heights. With headlines touting a revolution, vendors promising miraculous solutions, and consultants warning of existential threats to those who don’t adopt quickly, it’s easy to get caught up…

    Campbell Robertson

  • 2025 a quick look ahead for AI

    2025 will be another banner year for AI. The landscape of AI and data management is poised for significant transformation. The rapid evolution of these technologies will reshape how businesses operate, innovate, and compete in the global marketplace. However, we are seeing business either not seeing the expected value over the hype or they are…

    Campbell Robertson

  • AI Integration: Transforming Strategic Planning for COOs

    As Chief Operating Officers (COOs) navigate the complex landscape of modern business, integrating artificial intelligence (AI) into strategic planning is no longer a luxury, but a necessity. AI has the potential to revolutionize strategic planning by providing insights that are both data-driven and forward-looking. However, to harness this potential, COOs need to understand not only…

    Campbell Robertson

  • Your AI Comfort Zone is a Danger Zone !

    The rapid advancement of artificial intelligence (AI) has ushered in an era of unprecedented technological capabilities. However, as organizations and individuals become increasingly reliant on AI systems, there’s a growing risk of complacency that could lead to severe consequences. This “AI comfort zone” is, in fact, a danger zone that demands our immediate attention and…

    Campbell Robertson